We’ve been tracking the progress of the AT & T IPhone Twitition recently to find out how long it takes for a single story to run to 10, ooo re-tweets and interestingly Patrick Altoft and the guys at Branded3 have been doing the same with Twitition.
The announcements that came out at the Apple Worldwide Developer Conference caused a rather large backlash from upset IPhone customers who found that the cost of upgrade was not proportionate to the updates and new technology that come with the latest IPhone. As such a Twitition was created for people to log their request for a sensibly priced upgrade from the IPhone 3G to the IPhone 3Gs. There is also a similar Twitition for the O2 IPhone upgrade package.
The interesting things to note are that the US version of the Twitition has gone down a storm with over 12,812 people adding their signatures to it and had over 11,573 re-tweets which probably explains why the Twitition has gained so much traction. Also noted over on BlogStorm is the fact that only 10% of people who visited the Twitition site actually signed the petition. Comparing this to the UK version of the same Twitition with only 5,272 signatures and 5,119 re-tweets. So what’s different? Is it just that O2′s offering is better than the AT&T offering or do people in the UK not like signing petitions… is it the British way not to complain, even today! Either way it makes for some interesting stats.
When you start looking at how this traction has been trending in the last 24 hours, you can see how individual re-tweets can cause a flurry of activity around a tweet. Bear in mind that the graph is a rolling 24 hour graph so right now it’s showing that it’s trending late at night in the UK aka when the US are awake in the graph below.
And the general trending for the Twitition can also be seen below the increases steady but related again to the time when the US are up and online.
(Graph stats from Patrick Altoft)
The AT&T iphone twitition was started on 09/06/2009 at 02:12. It hit 10,000 signatures when envyink signed it on the 12th at 08.15.
It’s amazing how quickly trends and tweets can spread over time… Just think about it 10,000 tweets in 78 hours and 3 minutes! It would be interesting to know what percentage of the signatories this Twitition represents for AT&T in the US and will they be making any changes in their contracts as a result.
You can read more about the Twititon over on BlogStorm.