Tag Archives: Button
TweetMeme is launching Adtweets! Nick Halstead is at the Real-Time Crunchup in San Francisco today to reveal and demo our new, and exciting product! The idea behind this product was based around wanting to reward advertisers for using great, interactive and engaging adverts. The Adtweets are a way of putting pressure on advertisers to improve the standard of adverts, and give the audience a chance to decide, and essentially vote, on what they like. Produce a good advert that your audience likes, and you can easily tap into the viral nature of Twitter and the ‘retweet effect’, which will then dramatically increase your reach.
The system is very simple and the TweetMeme Retweet Button can be integrated into any standard IAB advertisement size. Advertisers have the choice between our compact button, or our standard button…..and of course you can use our TweetMeme Analytics to easily monitor the success of your campaign. The Adtweets can be served on any website, as well as on TweetMeme.com. With the support of Federated Media there is a large pool of publishers able to give advertisers a targeted audience of social media friendly readers, who are likely to retweet engaging adverts to their friends and Followers.
TweetMeme is also re-launching Featured Tweets….Even more powerful, to help promote particular stories, and encourage the sharing of important content to other Twitter users. The potential value of the featured tweets was apparent in the first version, but there were some essential elements missing. After taking on board invaluable feedback from both users and customers, the service was suspended. It was back to the drawing board, and what has emerged is a new Featured Tweet system that sponsors can use to bring relevent news and stories quickly to the attention of the TweetMeme Community, who then have the opportunity to retweet the story to their Twitter Followers and so on.
The aim of this system is to give potentially viral stories a little helping hand. The improvements include better targeting of your Featured Tweet, analytics to track your story, a simple, easy to use interface, and a reduced number of sponsored stories per page. The result? An immediate increase in exposure, an encouragement in the spread of content, increased traffic and more Twitter Followers – for sponsors….And a happier user base, with only 1 sponsored story per page.
Want to find out more, have any questions, or want to be one of the first to take advantage of this, please contact sales@tweetmeme.com!
We never rest on our laurels here at TweetMeme HQ and have been beavering away on a range of improvements. I wanted to give you a sneak peak at a few new buttons launching next week.
Firstly one big change we have already made is to remove the (via @tweetmeme) from the end of any retweets. This will give a little more room at the end of tweets to be retweeted again.
Image Button
The current retweet button is a clever little thing – it can redirect you to Twitter to retweet but also if your logged into TweetMeme (via OAuth) it sends the tweet behind the scenes and leaves you on the site you were currently browsing, this we call ‘one-click retweeting’. The downside is that Javascript can only live in certain places on the web, i.e. in a web browser.
We think there are lots of other places you may want to get retweeted from so we have come up with ‘image buttons’. These look identical to the current retweet button (an example is on the right) with the same live-retweet count, the big difference is that it is rendered as a image which means you can put it anywhere that you can put a normal image. Here are some ideas we had for using it,
- RSS Feeds – JavaScript does not work inside RSS (most RSS readers strip it out because of XSS security issues) so the button is perfect to allow your users to read your article and then retweet it.
- Emails – You can embed it into an HTML email to promote any link you like.
- Wordpress.com – Some sites like wordpress.com do not allow you to embed Javascript, but you can use this button instead.
Domain Count
We wanted a way that sites could show off how much they are getting retweeted beyond just the individual story retweet counts. So we came up with the ‘Weekly Retweet’ chicklet, it shows the weekly total number of retweets for your whole website. The counter re-calculates every 24 hours and the colour can be customized (examples on the right).
Analytics
Lastly we will be soon launching a much more detailed analytics package for website owners. You can already use TweetMeme to track the trend of a particular story (example here) and get the list of people who retweeted the story.
Websites can already track their weekly trends of retweets using TweetMeme (Example here) this is useful, but we wanted to give much more detail. The new package is aimed at fully understanding how your story spread and how you may adapt future story releases to take best advantage of Twitter and its amazing viral nature.
We are on the hunt for intersting, unusual or useful places where you are finding our re-tweet button. This week has been no exception, interestingly we found that we are now on the Sky Blogs site of all places. So if you happen to read any of the sky blogs like “The Weather Girls” for example then you can now re-tweet whatever they are talking about!
As you may have already heard we are also on Governor Schwarznegger’s newsroom pages where you can read about his suggestion of replacing textbooks with digital books. Interestingly that particular story was re-tweeted via our button a number of times and the news of his announcement was debated over on our local radio station BBC Radio Berkshire. Personally I’m not so sure that completely doing away with paper books is the answer but a combined mix of online text and traditional books is the best solution for me. I wonder if the local radio station knew that he uses our button too?! It’s funny how stories end up travelling around the world and mix with local news too.
I’ll be watching the Sky Blogs and looking out for their stories and news popping up on our local radio station or in other random places! You never quite know where the next hot story will come from these days and Twitter has proven that time and time again.
We’re constantly looking out for sites that are using our button… anything from the most bizarre, obscure or most amusing use of our button on a site! Where have you seen the button in use? Where are you finding it most useful? Are you finding any sites where you wish they had the button? If so tell us! We love to hear your stories about the button!
(Random Fact:) 600 million TweetMeme buttons were served last month and we are possibly one of the largest growing re-tweet sites out there at the moment. Last month we grew 120% and we are now starting to see our button pop up all over the place.
Today we updated the TweetMeme site with some new features and some UI changes. We are hoping that this will help you find your way around the site easier and quicker as well as find additional information on re-tweets around your stories.
So first of all we added the Follow on Twitter link. This gives users the ability to follow a specific channel or the top level TweetMeme accoount. You’ll find the Follow next to our Subscribe button and under the Sign in area on the top right of the page.
Secondly we’ve made it easier to find our channels on TweetMeme. So now you can find our channels in our sub menu next to the Live button, as well as down the right hand side of our site showing the top channels on TweetMeme.
We have a variety of different channels that may be of interest to our readers including the recently added World Wide Developer Conference Channel and the Le Mans racing channel amongst others.
And finally we’ve done an update on our TweetMeme button. The basics of the button remain the same, it still does the re-tweets via the re-tweet section of the button, but now we’ve also linked the top part of the button to the story page on TweetMeme relating to that story. This means that people can see the most recent re-tweets from people and the trending graph of re-tweets for that story.
We hope you like the updates and if you find any bugs or have any suggestions relating to these new features then please let us know over on our forum.
Prior to today we had a restriction on the TweetMeme Button that all tweets were re-tweeted as RT @tweetmeme with the exception of those on the whitelist where they could do RT @their_twitter_account which allowed the re-tweet to be from a specific twitter account/ user. We got lots of feedback from our users… especially those who weren’t on the whitelist via our Forums and listened to their shouts! I bet they thought we were ignoring them! (but no, we were working away to ensure that the updates worked perfectly.)
So now everyone is whitelisted and you can change it to RT @[your twitter name]. We have updated the instructions on the Button page and we have also updated the Wordpress Plugin so that you change the twitter account easily. Once you have the plugin installed, go to Settings, TweetMeme and then set the Source to your twitter name. (e.g. talktweetmeme in my case) Don’t include the @ otherwise it’ll be @@talktweetmeme which wouldn’t really work.
We hope you like the update and the power it gives you as a user to see who is re-tweeting your stories and articles. It should also mean that you could create conversation around the stories online if you add those re-tweeting your stories as friends on twitter. I’m sure people will come up with all sorts of useful ways of using this new and very much requested feature!
Please do give us feedback and new feature requests on our Forum. We do read every request and we try to do those that are of value to many people as soon as we can!
Recently we have had a great uptake with our official TweetMeme Button being used on some widely read websites. As a result we’ve seen our traffic and number of re-tweets increase. So we thought that we would share with you who the top re-tweeters are on our site this month.
The list consists of:
A big thank you to our top re-tweeters and those using our re-tweet button. If you have a high volume blog site on Wordpress and are using our plugin then do let us know. We like to say thank you to our top re-tweeters!
Thanks to Joomla Portal we now have a Re-Tweet button plug-in available for Joomla users. So if you are using Joomla then do take a look below to see what it looks like!
If you want to use it yourself all you need to do is go here and download it, and install it in the same way as all those other plugin’s. It really couldn’t be simpler.
Do give it a go!
